Social Churn
We’ve been to a number of trade shows in the last few months and it’s still interesting to see that the number of companies offering email marketing solutions has not diminished. This led us to consider whether email campaigns continue to be an effective method for acquiring or communicating with your existing or potential customers. Measuring results from your email … Continue reading
this is the third article in our Infographics series covering Facebook. The research make an interesting read for all businesses thinking of marketing or advertising on Facebook. If ever you need some help don’t hesitate to contact us.
Volcanic were approached by a very well established estate agents based near our offices in Manchester and asked to help. Joules Estate Agents had been trading for over 40 years selling and letting property and whilst their reputation was solid, market conditions and a feeling that the brand was old fashioned led them to challenge us to produce a new … Continue reading
Joli OS is an awesome little find, a cloud based Operating System that is fully developed in HTML5 (the clever chaps). You can pop it on any old laptop or computer and make viruses, malware and spyware a thing of the past, there’s tonnes of free apps (google drive, angry birds +1000′s more), works well offline as as well as … Continue reading
What is Facebook worth? The company’s high profile IPO in May 2012 gave the social network a total value of $104bn, with an individual share price of $38. But what direction is it heading? And what are the right methods businesses can use it to appropriately engage with consumers? The chief operating officer of Facebook, Sheryl Sandberg, stated prior to … Continue reading
A recent research paper commissioned by ACAS and undertaken by the Institute of Employment Studies highlighted the difficulties some employers may have when setting standards for the use of social networks by their employees. Whilst the report advises employers to take a “common-sense stance” to regulating behaviour, what they seem to forget is the age old adage that common sense … Continue reading
It is strange how some truths always hold water! Over the years it has become clear to me that having something interesting to say is the acid test for successful marketing campaigns – whether it be empathising with your audience, challenging them, or simply providing a proposition that is simply too good to resist. It’s something that sounds easy, … Continue reading
A common question asked by many businesses is “how do I take advantage of the opportunities that social media marketing provides?”. Many people are either considering using social media, or have started to dabble by setting up accounts and having a go with varying degrees of success. But unfortunately there is no simple recipe that guarantees a positive outcome. It’s … Continue reading
If you checkout “on this day in history” you’ll see, among other things, that 5 years ago on 31 January 2007 Cars.com published a list of the 10 most memorable cars from TV shows. Top of the list was ‘K.I.T.T.’ the black Pontiac Trans-Am GTO from the 1980′s ‘Knight Rider’, followed by the red Dodge Charger named ‘General-Lee’ from ‘The … Continue reading
Animation, a cause for some concern amongst some people where as others embrace the challenge of getting those all important keyframes just right. Personally for me I have relished the challenge. I’m now settling in to my third month at Volcanic and one very important job that I’ve been heading is a promotions video for our new tool Social Churn. … Continue reading
